BTC Founding Cohort

Become the

Catalyst

March 5, 2026 – September 3, 2026

A six-month immersion in personal transformation, coaching skills, and human

behaviour—designed to fit into real life.

Something new is opening

Rebuilt from the ground up

If you've been around my work for a while, you may remember that BTC was originally

delivered through immersive weekends. Those experiences were powerful—deep,

emotional, and life-changing—but they also required people to step away from their

lives in ways that simply weren't sustainable for many.

So instead of making the program smaller, I rebuilt it.

This new version of BTC is deeper, more integrated, and more human. It's designed to

create lasting change while you live your real life—not in a bubble, but in the middle of

your relationships, work, parenting, leadership, and everyday challenges.

This Founding Cohort is the first group to experience BTC in its fully evolved

format.

What BTC Is Really About

A training in how human beings
actually change.

BTC is not just a coaching certification. You will learn how to:

Understand behaviour and emotional patterns

Communicate with clarity and compassion

Navigate difficult conversations and conflict

Hold boundaries without hardening

Regulate your nervous system under pressure

Support others in creating real, lasting change

Some participants go on to coach professionally. Some use these skills in leadership,

teaching, parenting, or relationships. All of them grow in ways that ripple into every area of

life.

What Makes BTC Different

The C.O.R.E. Methodology

A practical, embodied approach to transformation—not theory alone. This is what

guides how change actually happens.

C

Create Safety

Real change only happens when the nervous system feels safe. We begin here—learning how to create internal safety for yourself and relational safety for others.

O

Observe Patterns

Instead of pathologizing behaviour, we learn to observe patterns with curiosity. You'll develop the ability to see what's really driving reactions, resistance, and stuckness.

R

Restore Self-Trust

Transformation requires choice, not force. This work helps you reconnect with your own inner authority so decisions come from clarity rather than fear or obligation.

E

Embodied Action

Insight alone doesn't change lives. BTC focuses on translating awareness into grounded, sustainable action that holds up in real life.

This approach is relational, ethical, nervous-system aware, and deeply human.

Program Format

Deep, structured, and flexible

This six-month experience is designed to fit into real life. Inside BTC, you will

receive:

Weekly Live Coaching Calls

Live group sessions where we teach, coach, practice, and integrate. This is where the work becomes real.

Video Trainings

Structured lessons you can move through at your own pace, allowing for reflection and integration.

Workbooks & Practical Exercises

Tools that take the work out of your head and into your life.

Practice Labs

Guided spaces to practice coaching skills in a supportive environment and receive feedback.

Accountability Partners

You'll be paired with another participant to support consistency, integration, and momentum.

Private Community Space

All materials, schedules, and conversations housed in a dedicated online platform.

1:1 Coaching with Pam Rader

Personal coaching to support your growth, integration, and application throughout the program.

Dates & Investment

Founding Cohort Pricing

March 5, 2026 – September 3, 2026

$3,500

CAD + GST · Payment plans available

This Founding Cohort is a one-time opportunity at this investment level. Once this cohort is complete, the price will approximately double. This price will never be offered again.

Who This Is For

For people ready to grow—not just

intellectually, but in how they live and lead.

This program may be a fit for you if:

  • You want to understand yourself and others at a deeper level

  • You feel drawn to helping, guiding, or supporting others

  • You want stronger communication and relationship skills

  • You are a leader, teacher, healer, or professional who works with people

  • You are navigating change and want more clarity and steadiness

  • You are curious about coaching as a professional path or additional income stream

  • You are committed to doing real work, not just consuming information

You do not need to be a coach. You do not need to have everything figured out. Curiosity and willingness are enough to begin.

Why a Founding Cohort

Founding cohorts are different.

They are smaller, more relational, and more hands-on.

Participants receive greater proximity, more feedback, and a deeper

level of support.

This group will also help shape how BTC continues to evolve.

Enrollment is intentionally limited to preserve depth and

connection.

Coaching skills are life skills.

They change marriages.

They change parenting.

They change leadership.

They change how we move through conflict, grief, growth, and transition.

BTC is an investment in your capacity—your ability to navigate life

with clarity, presence, and strength.

If something in you feels curious, that's worth listening to.

Spots are limited to 8–12 participants. Enrollment will close once the cohort is full.

Pam Rader

Founder, Shift Labs Inc.